A guest searches one night in February on your website and finds nothing. The same night is for sale on Booking.com. This page follows that problem from your first message to the fix.
The first look and our first conversation are on us. We check your hotel before we talk, so the conversation starts with what we found.
What we need
Your hotel’s name or website
An email address for our reply
What the audit never needs
Logins or passwords
Access to your PMS, channel manager or extranets
Anything installed
Any change to your settings
First look on us · No access to your systems · Every result checked by an expert
Your hotel
ENEUR
1Stay (current step)
2Search
3Request
02Step 2 of 4
We check it as a guest would.
We search your website and Booking.com as a guest would, night by night, and compare what each one offers. This is how we found the minimum stay behind that empty search, in four stages.
Example Hotel · February 2027 · Standard Double, 2 adults
Illustrative data
Search every night, for one night and for two.
Booking.com, 1 night: €142 on 1 to 14 February. Your website, 1 night: €142 on 1 to 4 and 13 to 14; no room on 5 to 12 February.
7 of 14 nights shown
One-night searches, 1–14 February. Each cell is one search a guest could make.
How we know
Every search is kept as a record.
Your website · 5→6 Feb · 2 adults · No rooms · 11 Nov 09:14
Booking.com · 5→6 Feb · 2 adults · Standard Double €142 · 11 Nov 09:16
Your website · 5→7 Feb · 2 adults · Standard Double €284 · 11 Nov 09:18
Compare: Standard Double, 2 adults, room only, flexible. 8 nights: no room on your website, €142 on Booking.com.
How we know
We compare two offers only when all of these match:
Standard Double
2 adults
1 night
Room only
Flexible
EUR
Investigate: Two-night searches find rooms on the same 8 nights. The rooms are there; a two-night minimum hides them from one-night guests.
How we know
We apply the same rule to every night we search. We mark a night when all three are true:
Your website has no room for 1 night.
Your website has a room for 2 nights from the same day.
Booking.com sells the 1 night.
8 of 14 nights marked.
Review: The two-night minimum is not stated on your website, and Booking.com has none. A difference may be deliberate, so we ask before we call it a mistake.
How we know
Nothing reaches you until an expert has read it.
Not published
Booking.com: no minimum
36 searches kept, each with the page the guest saw.
Marked as: probably a setting. Ask the hotel before calling it a mistake.
Observe: One-night searches, 1–14 February. Each cell is one search a guest could make.
03Step 3 of 4
We walk you through what we found.
We meet at your hotel or on a video call. Each finding starts with one sentence, then the evidence and what to review. This first look is a sample, and it is on us. If a full audit makes sense, we agree its scope with you before any work starts.
Finding · Minimum stay
Illustrative data
What each part is for
Finding
Example: Your website turns away one-night guests on 8 nights in February. Booking.com sells those nights.
What each part is for
One sentence, first. A general manager can stop here.
Evidence
Your website, 1 night: €142 on 1 to 4 and 13 to 14; no room on 5 to 12 February. Your website, 2 nights: €284 on 5 to 12 February. Booking.com, 1 night: €142 on 1 to 14 February.
7 of 14 nights shown
36 searches, 1–14 February, kept with the page the guest saw.
The searches behind it, so anyone can check it.
Why it matters
A guest who finds no room on your website can book the same night on Booking.com, where you pay commission.
What it means for guests and bookings.
What to review
The minimum stay for 5–12 February in your booking engine, against your channel manager.
Where your team should look first. Your team decides the fix.
Confidence
High that one-night guests see no room on those nights. Whether the minimum is intended, only you can say.
How sure we are of what guests see, kept apart from why it happens.
04Step 4 of 4
Fix it, then keep it fixed.
Nothing changes without you. Your team can fix a finding on its own, or we help.
Consultancy, when you want it
Strategy
Decide what your hotel should sell: room order, rate structure, minimum stays and discounts. Then we check that it does.
Implementation
We work through the fixes with your team, in the channel manager, the booking engine and the website.
Technical partner
For hotels without a technical team: a second opinion on your setup, help choosing tools, new systems set up and checked, and a security check.
On our watch
We check again, and tell you when we see drift.
After the audit, your hotel stays on our watch. We compare each check with the last one, so we see a setting that slips back.
Your website · 1 night · February 2027
Illustrative data
First check: Your website, 1 night: €142 on 1 to 4 and 13 to 14; no room on 5 to 12 February. Next check: Your website, 1 night: €142 on 1 to 14 February.
7 of 14 nights shown
Next check: your website sells all 14 nights for one night again.
Common questions
Does Distribution Drift replace a channel manager?
No. A channel manager sends your offers out. Distribution Drift checks what guests see when the offers arrive.
We already have a rate shopper. Do we need this?
A rate shopper compares your prices with other hotels. We check whether your own setup reaches guests the way you meant it, on your website and on Booking.com.
Do you check rate parity?
Yes. We compare like-for-like prices on your website and on Booking.com. We also check rooms, availability, policies and content.
Which channels do you check?
Today, your own website with its booking engine, and your Booking.com listing.
Which booking engines do you work with?
Many of the booking engines hotels use today. If yours is new to us, we add it, usually within one or two days.
Do your searches book, hold or block rooms?
No. We search the way a guest does and use only what is public. We never make a reservation, so nothing is booked, held or blocked.
What if everything is fine?
Then you know your setup works. We walk you through what we saw and what to watch.
Does every difference need fixing?
No. Some differences are deliberate. We ask before we call one a mistake.
What does an audit include?
We agree the dates and the checks with each hotel. The first look always covers the next 90 nights for 2 adults.
What happens after the first look?
We meet, at your hotel or on a video call, and show you what we saw. If a full audit makes sense, we agree its scope and send you a proposal. The first look and that first conversation are on us.
How often do you check?
It depends on what we agree with you. At the start we check several times, while we prepare the report and get to know your hotel. We always check again just before a meeting or a report. While issues are being fixed, we check every two weeks, or more often when fixes move fast. Once you are happy with the state of your hotel, we keep checking every two weeks if we work on more, or once a month to keep watch.
Find the drift. Restore alignment.
Add your hotel’s name or website. We’ll check it as a guest would, then walk you through what we found.
